ahmed halo

• Leading the full-funnel digital marketing strategy to position the brand as a top-tier travel and custom tour provider.
• Spearheading targeted international acquisition campaigns, successfully capturing high-value inbound tourists from
Tier-1 markets including the UK, USA, Canada, and Europe.
• Integrating creative branding with data-driven media buying across Google Ads and social channels to maximize ROI and
global reach for private logistics and custom tours.
• Overseeing end-to-end execution of digital campaigns, optimizing cost-per-acquisition (CPA), and scaling performance
metrics to drive sustainable bookings.

• Leading growth initiatives and performance marketing strategies that drive client acquisition, scaling, and market
expansion across diverse e-commerce and service portfolios.
• Leveraging advanced data-driven strategies, CRO, and innovative marketing techniques to ensure client brands achieve
sustainable revenue growth and hit core business KPIs.
• Analyzing market trends, identifying emerging growth opportunities, and executing high-performance cross-channel
campaigns that deliver measurable and profitable results.

• Directing brand positioning, operational strategies, and digital presence for the body splash brand, ensuring seamless
integration of brand identity.
• Successfully scaled the brand within the market, driving high-performance D2C operations and achieving over 11, 000
successful orders.
• Managing end-to-end e-commerce operations, digital ad campaigns, and customer journey mapping to drive direct
sales, high retention rates, and long-term brand loyalty.
• Supervised product positioning, customer psychology analysis, and creative ideation to maximize market penetration
and brand loyalty.

• Generated over 3 billion EGP in real estate sales through performance marketing and strategic lead generation.
• Direct a large-scale marketing operation, leading and mentoring a team of up to 80 marketing professionals to maximize
performance and collaboration.
• Oversee the strategic planning, execution, and optimization of omni-channel media buying across social channels
(Meta, TikTok) and high-value lead generation platforms (Property Finder, Bayut, Dubizzle).
• Conduct advanced market research, competitor benchmarking, and brand positioning initiatives to secure a dominant
market share.
• Manage, allocate, and optimize multi-channel marketing budgets to ensure maximum ROI and cost-effective customer
acquisition.
• Report directly to the CEO, providing executive-level insights, marketing performance metrics, and growth forecasts.

• Designed and executed high-converting ad creatives and copies for Facebook, Instagram, and TikTok, maintaining strict
brand alignment.
• High-Volume Order Scaling: Consistently generated and scaled operations to over 1, 500+ orders per month while
maintaining an optimal CPA (Cost Per Acquisition) and exceptionally high ROI.

• Spearheaded global e-commerce media buying strategies across Meta, Google, LinkedIn, and Snapchat, managing ad
budgets exceeding $1.3M.
• Optimized the full campaign lifecycle—from audience segmentation and creative testing to attribution analysis—
maximizing profitability, increasing ROAS, and driving over $5.8M in revenue.
• Implemented advanced data analytics systems to continuously refine Cost Per Acquisition (CPA) and Return on Ad
Spend (ROAS).

• Managed and optimized the companys Alibaba platform presence, driving international visibility, user engagement, and
export leads.
• Produced high-quality content including visually impactful banners and engaging videos to strengthen brand identity.

• Led CPA-driven affiliate marketing across the MENA region, scaling performance for top-tier e-commerce clients.
• Utilized tools such as Facebook Audience Insights and Google Trends to develop strategic marketing plans targeting
optimal audiences.