أحمد زواوي

• Spearheaded in-depth market research and competitive analysis to uncover industry trends and growth opportunities, delivering actionable insights for strategic planning.
• Evaluated luxury brand customer experiences across diverse sectors, including Watches, Cars, Jewelry, and Hotels, enhancing client satisfaction and loyalty.
• Crafted and executed tailored business strategies and operational plans, resulting in enhanced organizational efficiency and increased profitability for a range of clients.
• Led dynamic workshops and training sessions, empowering teams to adopt innovative marketing approaches and drive brand performance.
• Positioned as a strategic leader, ready to transition into a Regional Marketing Manager or Commercial Director role, leveraging expertise in brand strategy and performance optimization.

• Spearheaded the implementation of comprehensive brand guidelines across the Middle East, effectively allocating resources to optimize project outcomes and track marketing objectives.
• Directed a diverse range of marketing initiatives, including social media, digital campaigns, advertising, and creative projects, driving brand engagement in the region.
• Managed the execution of marketing events across 13 countries, providing strategic support to ensure successful outcomes.
• Translated and adapted global marketing strategies for regional application, ensuring alignment with overall business goals and enhancing brand presence.

• Successfully managed diverse product categories including Meat, Seafood, and Cheese, driving brand growth and market share.
• Demonstrated financial accountability through effective SKU rationalization, optimizing product assortment for enhanced profitability.
• Oversaw innovative trade marketing promotions across multiple channels, increasing brand visibility and consumer engagement.
• Developed and implemented dynamic pricing strategies, resulting in improved competitive positioning and revenue growth.
• Collaborated with cross-functional teams to align marketing initiatives with business objectives, ensuring cohesive brand messaging.
• Leveraged market insights to inform strategic decision-making, enhancing overall marketing effectiveness and ROI.

• Spearheaded the development of a comprehensive business plan, including feasibility studies, vision, and strategic direction, establishing a solid foundation for growth.
• Successfully launched operations, serving the first home-care patient within six months, demonstrating agility and market responsiveness.
• Achieved breakeven two years ahead of schedule, driving double-digit profit margins for three consecutive years, showcasing effective financial management.
• Expanded service reach to 1, 000 patients by the third year, completing over 10, 000 home visits, highlighting strong customer engagement and operational efficiency.
• Leveraged entrepreneurial skills to transition into regional marketing management, focusing on strategic growth and market penetration.

• Developed comprehensive shopper insights research in Saudi Arabia, enhancing the sales organization's strategies for the pharmacies channel.
• Spearheaded the innovation and retail research center at Abudawood (IATCO), driving impactful marketing initiatives and product development.
• Executed effective channel marketing strategies that boosted brand visibility and engagement across multiple retail platforms.
• Collaborated cross-functionally to align marketing efforts with sales objectives, resulting in improved market penetration and revenue growth.
• Leveraged data analytics to inform decision-making and optimize marketing campaigns, enhancing overall brand performance.
• Fostered strong relationships with key stakeholders, ensuring alignment on strategic goals and marketing initiatives.

• Initiated my career as a Management Trainee in Riyadh, gaining foundational knowledge in operations and customer service.
• Progressed to Service Manager, enhancing service delivery and customer satisfaction through effective team leadership and process improvements.
• Advanced to After-sales Marketing Manager, developing targeted marketing strategies that increased customer retention and loyalty.
• Spearheaded media management in vehicle marketing, utilizing digital platforms to boost brand visibility and engagement.
• Cultivated strong relationships with stakeholders, contributing to cross-functional initiatives that drive regional growth and profitability.
• Leveraged data-driven insights to optimize marketing campaigns, ensuring alignment with organizational goals and market trends.